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Good Strategy / Bad Strategy

Good Strategy / Bad Strategy

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    Description de "Good Strategy / Bad Strategy"

    Even though everyone is talking about it, there is no concept in business today more muddled than ‘strategy'. Richard Rumelt, described by McKinsey Quarterly as ‘a giant in the field of strategy' and ‘strategy's strategist', tackles this problem head-on in a jargon-free explanation of how to develop and take action on strategy, in business, politics and beyond.Rumelt dispels popular misconceptions about strategy – such as confusing it with ambitions, visions or financial goals – by very practically showing that a good strategy focuses on the challenges a business faces, and providing an insightful new approach for overcoming them. His sharp analysis and his brilliant, bold style make his book stand out from its competitors (something that Rumelt himself says is crucial).Rumelt has always challenged dominant thinking, ever since, in 1972, he was the first person to uncover a statistical link between corporate strategy and profitability – and this is his long-awaited tour de force.

    Détails sur le produit

    • Reliure : Hardcover
    • 288  pages
    • Dimensions :  3.6cmx13.2cmx19.8cm
    • Poids : 440.0g
    • Editeur :   Profile Books Paru le
    • ISBN :  1846684803
    • EAN13 :  9781846684807
    • Langue : Anglais

    D'autres livres de Richard Rumelt

    Good Strategy Bad Strategy: The Difference and Why It Matters

    Clears out the mumbo jumbo and muddled thinking underlying too many strategies and provides a clear way to create and implement a powerful action-oriented strategy for the real world   Developing and implementing a strategy is the central task of a leader, whether the CEO at a Fortune 100 company, ...

    Voir tous les livres de Richard Rumelt

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    Even though everyone is talking about it, there is no concept in business today more muddled than ‘strategy'. Richard Rumelt, described by McKinsey Quarterly as ‘a giant in the field of strategy' and ‘strategy's strategist', tackles this problem head-on in a jargon-free explanation of how to develop and take action on strategy, in business, politics and beyond.Rumelt dispels popular misconceptions about strategy – such as confusing it with ambitions, visions or financial goals – by very practically showing that a good strategy focuses on the challenges a business faces, and providing an insightful new approach for overcoming them. His sharp analysis and his brilliant, bold style make his book stand out from its competitors (something that Rumelt himself says is crucial).Rumelt has always challenged dominant thinking, ever since, in 1972, he was the first person to uncover a statistical link between corporate strategy and profitability – and this is his long-awaited tour de force.